In a previous article Rentright did a comparison of online search trends and keyword analysis for the rental property market using the google search trend analysis tool. It has been over 3 months since this was done and this article has been produced to compare the results over the last 3 months.
Trend History
Below is a chart which shows the latest keyword trends and the previous history. Lets compare the chart with the previous findings and analyse any changes that have occured. To view the previous charts/report please click here
Comparisons
(1) Houses for rent is now the most popular keyword search. Previously Letting Agents
(2) Least popular keyword search properties for rent. No Change
(3) Distinct difference between letting agents now in second place and the other terms, before the search was fairly even.
Search Locations
The chart below shows the main search locations, where searches have been performed from.
Comparisons
Brentford is the location where most searches have been performed from in the UK this compares to West Lothian previously.
Moved out of the top 10 is St Albans, Basildon, Brighton, Liverpool and Poplar. Moving in are Brentford, Ipswich, London Colney, Reading and London.
Regional Trends
The regional trends graph below shows the comparison of search trends for individual countries for the searches.
Interestingly from this graph it can be seen that even though the most popular search is Houses for Rent overall, in the UK letting agents is by far the most popular keyword search for people when they are looking for property.
Rentright is a property letting portal for more articles and for property for rent visit www.rentright.co.uk
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